Content Portfolio
A collection of various examples of my social media content, both organic and paid brand opportunities.
Accounts reached - 14.1KAesthetic in format and lifestyle in nature, this video was documenting the last time I did my hair as a loose natural. I closed out a chapter of my life that brought most of my original community and was welcoming another by entering my loc journey.
Accounts reached - 1.7KAn IG reel stitch where I added my viewpoints and metaphors as a designer working with new business owners to build brand identities.
User Generated ContentA UGC partnership with Keys Soulcare, a skincare brand created by Alicia Keys. The prompt was to incorporate the products into my daily routine while discussing a positive subject of my choice.
Lifestyle Videos
Accounts reached - 1.2KA GRWM where I narrated my origin story of how I became of designer, going all the way back to the era of MySpace.
Accounts reached - 1KA promotion partnership with BabyTress, a subbrand of Outre (MamaTress) showcasing the many ways to use their EdgeStyler. The prompt was to use the product as I naturally would.
User Generated Content
Accounts reached - 870A GRWM where I opened up about my mental health journey dealing with a recent layoff. I wanted to be transparent in my feelings to show people that an unemployed lifestyle is not all freedom and glamour. This video led to a paid brand partnership.
Accounts reached - 22.9KHaving my nails done and doing my own nails are some of the personal things my brand is known for. I like to design my own nails but also purchase press-ons from talented nail technicians.
Aesthetic Videos
A UGC partnership with Olbali, a subbrand of The Mane Choice featuring their new hair oil. The prompt was to incorporate my product into my hair routine, music was added in post by the brand.
My profiles
My business Instagram profile
My personal Instagram profile
My personal TikTok profile